Marketing a new small storefront can seem like a daunting task. There are all the other shops to contend with, and typically lots of signs along the street for passersby to pay attention to. And if you're like most new small business owners, the idea of investing in television or radio advertising might be a little too much for your plate. You may find that by doing some of the leg work yourself and delegating the rest of it to a professional service provider, you'll experience effective results for minimal time and investment. This blog is dedicated to helping you determine just what you can handle yourself, and which marketing tasks should be delegated to a professional. You'll also find plenty of tips and tricks to incorporate into your marketing plans as you develop them.